Past Marshall Cup Holders

Teams compete for the Marshall Cup. The Marshall Cup is currently held by University of Southern California, Marshall School of Business. In addition, the winning team will receive a trophy to keep. The second (2026: Queens University, Smith School of Business) and third place (2026: University of Washington, Foster School of Business) teams will also receive trophies. People's choice and best speaker trophies are also presented.

Past Marshall Cup Holders

2026: University of Southern California, Marshall School of Business (Final Case: Warren James, 5-hour case: Small Beer, Winning Presentation)

2025: University of Western Ontario, Ivey School of Business (Final Case: Investcloud, 5-hour case: Omaha Productions, Winning Presentation)

2024: Emory University (Case: LAFC, Winning Presentation)

2023: University of Auckland (Case: Oracle, Winning Presentation)

2020: University of Pennsylvania (Case: Adobe, Winning Presentation)

2019: Hong Kong University of Science and Technology (Case: Zuru, Winning Presentation)

2018: University of Pennsylvania (Case: Mall Management, Winning Presentation)

2017: University of Auckland (Case: Intuit, Winning Presentation)

2013: University of British Columbia, Sauder School of Business (Case: Owens & Minor, Winning Presentation)

2012: Queensland University of Technology (Case: PwC)

2011: University of Auckland (Case: Hewlett-Packard, Winning Presentation)

2010: University of Melbourne (Case: Disney Media)

2009: Chulalongkorn University (Case: Nestle, Winning Presentation)

2008: University of Auckland (Case: L.A. Times, Winning Presentation)

2007: University of Texas at Austin, McCombs School of Business (Case: Target, Winning Presentation)

2006: University of Texas at Austin, McCombs School of Business (Case: Jets.com)

2005: Ohio State University Fisher College of Business (Case: Amgen)

2003: Pennsylvania State University, Smeal College of Business Administration

2001: Pennsylvania State University, Smeal College of Business Administration

2000: University of Southern California, Marshall School of Business

1999: Copenhagen Business School

1998: The National University of Singapore

1997: McGill University